Longleaf Digital Group
DEFINE02

Brand Identity

We build logos, colors, type, guidelines, and asset libraries that still make sense after the launch files get handed over.

Visual IdentityTypography & ColorBrand GuidelinesAsset Systems

Your site, your emails, your social posts, and your invoices should all feel like the same company. When they do not, people notice, even if they cannot explain why.

We treat identity work like a system. Colors meet accessibility ratios, type sizes follow a scale, and the files are organized so your team can keep using them.

The mark needs to work as a favicon, on a proposal, and anywhere else your business shows up. Same company, no matter the format.

What you get

Visual Identity

Logo suite, icons, and supporting visuals built for screens first, with print exports included.

Typography & Color

A type scale and palette with accessibility ratios. Delivered as CSS tokens, Figma variables, or whatever your team uses.

Brand Guidelines

Usage rules, spacing, tone of voice, and examples your team will actually understand.

Asset Systems

Organized files with exports for web, social, print, and presentations.